Massage Therapists · Baltimore MD
Booking software for massage therapists in Baltimore
In the Baltimore metro, 243 employer establishments sat in NAICS 812199, other personal care services, in County Business Patterns 2023. That is the class where massage spas and wellness centers are counted, and 65 percent of those businesses employed fewer than five people.
For a Baltimore massage practice, BookAndGo is the front desk you do not have to staff: an online booking page, fixed start times that protect your breaks, intake forms before the first visit and email reminders.
Online booking around the clock
Clients book from your page any time, and the slot comes off your calendar the moment they do.
Email confirmations and reminders
Every booking is confirmed and reminded by email, so fewer clients forget.
Invoices from the booking
Raise an invoice from the appointment, with the sales tax rate you set.
Built for Baltimore massage therapists
Baltimore's personal care trade is suburban: Anne Arundel County had 73 employer businesses, Baltimore County 59 and Howard County 47, out of a metro total of 243. That is 8.5 per 100,000 residents, 179th of 387 metros. The health practitioner class, where massage therapists' offices are filed, is larger at 305. Of the 243 personal care businesses, 159 were under five staff. A therapist with clients spread across Annapolis, Towson and Columbia needs the calendar to protect travel time, and fixed start times do that.
Anne Arundel County runs 12.2 personal care businesses per 100,000 residents; Baltimore County, with more people, runs 7.0. Across the metro it is about one employer business for every 11,700 residents. Anne Arundel also grew 1.6 percent from the 2020 base while Baltimore County held flat, so the denser county is the growing one.
Within Maryland, Anne Arundel County ranks 4th of 23 counties with 20,000 or more residents for personal care businesses per 100,000 people, at 12.2; Howard County is at 13.9 and Frederick County is at 10.9.
Measured as employer personal care businesses per 100,000 residents, Baltimore sits between Carson City, NV at 8.6 and San Luis Obispo, CA at 8.5, the metros ranked either side of it. For massage therapists' and other health practitioners' offices, Baltimore has 10.7 per 100,000, next to Lawrence, KS at 10.7 and Grand Junction, CO at 10.6.
The figures cover all seven counties or equivalents in the Baltimore-Columbia-Towson, MD metro, among them Anne Arundel County, Baltimore County and Carroll County. By county, the health practitioner class counted 86 in Baltimore County, 74 in Anne Arundel County and 69 in Howard County. Of those 305, 238 were under five staff.
The largest county counts were Anne Arundel County (73), Baltimore County (59) and Howard County (47). That puts 30 percent of the metro total in Anne Arundel County. Sorted by staff numbers, 159 had fewer than five employees, 37 had five to nine, 31 had ten to nineteen, 14 had twenty to forty-nine and the other 2 had fifty or more.
Set a recall interval and BookAndGo emails the client a rebooking link once that much time has passed since their last visit. New clients fill in a health history form on their phone before they arrive, and you can mark it as required so nobody reaches the table without one.
Frequently asked
Are most massage and spa businesses in Baltimore small?
In NAICS 812199, the personal care class that includes massage wellness spas, 159 of the 243 employer businesses in the Baltimore-Columbia-Towson, MD metro had fewer than five employees in County Business Patterns 2023, or 65 percent, and therapists working alone with no payroll are not in that count.
What happens when someone cancels late?
BookAndGo offers the opened slot to matching clients on your waitlist, and you choose whether it books the first match straight in or offers them the time.
Take bookings in Baltimore from today
Your bookings and client records are stored in the United States.
Prices are in US dollars, plus any applicable sales tax.