Comparing Mindbody with BookAndGo for US service businesses
“Mindbody is business management software for fitness, beauty and wellness, with class check-in, a point of sale, a branded app, lead management and a consumer marketplace. BookAndGo is a lighter booking page and calendar that still runs group classes, repeat bookings and a waitlist.”
A side-by-side look at what you get with each platform.
Mindbody's facts are from its own website: Mindbody for business (read 2 November 2026), Mindbody scheduling (read 2 November 2026), Mindbody marketing (read 2 November 2026).
Mindbody says its software includes client management, scheduling for classes and appointments, and a complete point-of-sale system for transactions and retail products. Its scheduling page describes classes, appointments or a mix of both managed from a single screen, overlapping appointments and classes for busy times, clients choosing their spot in class before they arrive, automatic notices to waitlisted clients when spots open, and staff updating their own schedules online and in the Mindbody business app. For studios and gyms it lists class check-in, staffing tools, marketing, reporting and lead management with a sales pipeline. Its marketing page describes collecting email and text subscribers, intro offers in the Mindbody app or in text and email welcome campaigns, and listing on ClassPass. It also describes automated email and text campaigns, waiver signatures captured in the business app, staff substitutions requested by text, a branded app it designs for iOS and Android, and a fitness and wellness marketplace that reaches consumers. Read on mindbodyonline.com (business, scheduling and marketing pages), checked 2 November 2026.
A massage therapist, a counselor or a two-chair salon mostly needs clients to book the right person at the right time. BookAndGo is that, with each provider's hours on one calendar and a quick-book view for phone and walk-in clients.
A personal trainer running a Saturday bootcamp, or a yoga teacher renting a room twice a week, can cap a class, let each client book a spot and see the roster fill, without a check-in desk, member app or retail system behind it.
Book a client every week, every two weeks or every month in one go. Dates that are already taken are skipped and reported, and the whole series can be moved or canceled together.
Clients get an email confirmation when they book and reminders on the schedule you choose, and they can reschedule or cancel from the confirmation email inside the window you allow.
Ask for a review after each visit, nudge clients who are overdue for a session, and send email campaigns that can show your next open times as links clients click to book.
Mark a missed appointment as a no-show and BookAndGo keeps count. At three, that client can no longer book until you unblock them, and the calendar flags clients with a cancellation history so you can plan around them.
Share your booking page as a link, add a Book Now button to your own website with one line of code, or take bookings at the client's address with a travel gap between visits for mobile trainers and therapists.
Mindbody is built for studios and gyms with a timetable, instructors and members: businesses that check clients into class, sell retail and contracts, manage substitutions, track leads through a pipeline and want to be found by consumers on the Mindbody app and ClassPass.
Export your clients and import them as a spreadsheet, then rebuild your classes with their capacities and your appointment services with each provider's hours. Recreate your intake questions. Memberships, contracts, retail and anything clients pay for at booking will need another home, because BookAndGo does not take payments in the US.
A studio or gym that runs classes with check-in and spot selection, sells retail and memberships, wants its own app and wants new clients from a consumer marketplace is who Mindbody is built for, and BookAndGo does not try to be that.
Simple, transparent pricing
Flat monthly plans. See the plans page for current prices.
This page compares what each product does. For prices, see each company's own pricing page.
Everything you need to run your service business, in one platform.