Massage Therapists · Honolulu HI
Booking software for massage therapists in Honolulu
County Business Patterns 2023 counted 101 businesses with paid staff in other personal care services across the Honolulu metro, the Census category that holds massage wellness spas and centers. 73 of them had fewer than five employees, and therapists working alone with no payroll are not in these counts.
For a Honolulu massage practice, BookAndGo is the front desk you do not have to staff: an online booking page, fixed start times that protect your breaks, intake forms before the first visit and email reminders.
Online booking around the clock
Clients book from your page any time, and the slot comes off your calendar the moment they do.
Email confirmations and reminders
Every booking is confirmed and reminded by email, so fewer clients forget.
Invoices from the booking
Raise an invoice from the appointment, with the sales tax rate you set.
Built for Honolulu massage therapists
Honolulu County, which is the whole metro, counted 101 employer businesses in personal care, 10.2 per 100,000 residents and 113th of 387 metros. They are mostly small, with 73 of the 101 under five staff. The health practitioner class that holds massage therapists' offices had 80. Because the metro is a single island county, every one of those practices is drawing on the same 994,576 residents in the 2023 estimate, and travel time across town is real. A booking page that shows true availability, and a waitlist for the gaps, does more here than adding hours.
Across Honolulu County there is one employer personal care business for roughly every 9,800 residents. The county's population estimate slipped 1.7 percent from the 2020 base to 2024, so growth for a Honolulu practice comes from regulars returning, and recall emails that invite them back at their usual interval are a quiet way to make that happen. On Oahu, where a crosstown drive can take longer than the session, put each location you work from on the booking page with its own times. A therapist splitting days between Kaimuki and Kapolei can keep both on one calendar, and clients see only the slots at the place they choose.
Within Hawaii, Honolulu County ranks 3rd of 4 counties with 20,000 or more residents for personal care businesses per 100,000 people, at 10.2; Maui County is at 20.0 and Kauai County is at 13.5 and Hawaii County is at 7.2.
Measured as employer personal care businesses per 100,000 residents, Honolulu sits between Cape Girardeau, MO at 10.2 and Punta Gorda, FL at 10.1, the metros ranked either side of it. For massage therapists' and other health practitioners' offices, Honolulu has 8.0 per 100,000, next to Kiryas Joel, NY at 8.1 and Lubbock, TX at 8.0.
Census draws this metro as a single county, Honolulu County, so the figures cover the whole of it. Massage therapists' own offices are counted in a second Census class, offices of all other miscellaneous health practitioners (NAICS 621399), which had 80 establishments in the Honolulu metro. Of those 80, 60 were under five staff.
By headcount, 73 had fewer than five employees, 18 had five to nine, 5 had ten to nineteen and 5 had twenty to forty-nine.
Set a recall interval and BookAndGo emails the client a rebooking link once that much time has passed since their last visit. Set exact start times, such as 9:00, 10:30 and 12:00, and BookAndGo never squeezes a client into the gap between them, so the time you keep for notes and resetting the room stays yours.
Frequently asked
Is there a Census count of massage therapists in Honolulu?
Not on its own. The nearest County Business Patterns 2023 figures for the Urban Honolulu, HI metro are 101 employer businesses in NAICS 812199, a personal care class that holds massage wellness spas alongside day spas and tanning salons, and 80 in NAICS 621399, the health practitioner class that holds massage therapists' offices.
Does it work for a home-based practice?
Yes. BookAndGo suits a home-based practice and does not need a commercial setup.
Take bookings in Honolulu from today
Your bookings and client records are stored in the United States.
Prices are in US dollars, plus any applicable sales tax.