Massage Therapists · San Antonio TX
Booking software for massage therapists in San Antonio
200 is the 2023 County Business Patterns count of employer businesses in other personal care services for the San Antonio metro, the category that takes in massage wellness spas. Of those, 115 had a staff of four or fewer, and therapists working alone with no payroll are not in these counts.
Whether you rent a room or travel to clients around San Antonio, BookAndGo keeps the bookings in one calendar, sends email confirmations and reminders, and collects the intake form before the first visit.
Online booking around the clock
Clients book from your page any time, and the slot comes off your calendar the moment they do.
Email confirmations and reminders
Every booking is confirmed and reminded by email, so fewer clients forget.
Invoices from the booking
Raise an invoice from the appointment, with the sales tax rate you set.
Built for San Antonio massage therapists
San Antonio has about 223,000 more people than Austin and far fewer personal care businesses: 200 employer businesses against Austin's 355, or 7.4 per 100,000 residents, 229th of 387 metros and below the national metro median of 8.2. Bexar County had 156, Comal County 24 and Guadalupe County 9. The health practitioner class had 202, 162 of them under five staff. A thinner employer count in a big, growing metro, up 8.0 percent since the 2020 base, leaves plenty of clients for independent therapists who are easy to find and book.
Comal County is the outlier: 12.4 personal care businesses per 100,000 residents against Bexar County's 7.4, and Comal grew 24.9 percent from the 2020 base to 2024. Metro-wide it is one employer business for about every 13,600 residents, so New Braunfels is where competition and growth are both concentrated. A therapist with an Alamo Heights room and New Braunfels visits can list both with their own times.
Within Texas, Bexar County ranks 30th of 123 counties with 20,000 or more residents for personal care businesses per 100,000 people, at 7.4; Victoria County is at 7.6 and Nueces County is at 7.4.
Measured as employer personal care businesses per 100,000 residents, San Antonio sits between Winchester, VA at 7.5 and Greenville, SC at 7.3, the metros ranked either side of it. For massage therapists' and other health practitioners' offices, San Antonio has 7.4 per 100,000, next to San Angelo, TX at 7.4 and Albany, NY at 7.4.
The figures cover all eight counties or equivalents in the San Antonio-New Braunfels, TX metro, among them Atascosa County, Bandera County and Bexar County. Massage therapists' own offices are counted in a second Census class, offices of all other miscellaneous health practitioners (NAICS 621399), which had 202 establishments in the San Antonio metro. By county, the health practitioner class counted 158 in Bexar County, 13 in Guadalupe County and 11 in Comal County. Of those 202, 162 were under five staff.
By county, Bexar County had 156, Comal County 24 and Guadalupe County 9. That puts 78 percent of the metro total in Bexar County. By size, 115 had fewer than five employees, 40 had five to nine, 22 had ten to nineteen, 20 had twenty to forty-nine and the other 3 had fifty or more. Elsewhere in Texas: Austin 355, Dallas-Fort Worth 887, Houston 663.
Room-based and mobile massage can sit on the same booking page and calendar, each with its own duration, and clients choose the one that suits them. When a late cancellation opens a slot, BookAndGo offers it to matching people on your waitlist, so a freed ninety-minute session has a real chance of being filled.
Frequently asked
How many massage businesses are there in San Antonio?
No Census figure counts massage alone. County Business Patterns 2023 recorded 200 employer businesses in other personal care services (NAICS 812199, which includes massage wellness spas and centers) and 202 in offices of all other miscellaneous health practitioners (NAICS 621399, which includes massage therapists' offices) in the San Antonio-New Braunfels, TX metro.
Can clients book a specific therapist?
Yes. Add other therapists, assign services to the right people, and clients book the therapist they want, all on one calendar.
Take bookings in San Antonio from today
Your bookings and client records are stored in the United States.
Prices are in US dollars, plus any applicable sales tax.