Booking software in West Virginia
West Virginia had 1,065 employer establishments in 2023 across the six Census business codes closest to the appointment trades BookAndGo serves, from barber shops and beauty salons to dentists' offices and fitness and recreational sports centers, for a population the Census Bureau estimated at 1,769,979 in July 2024.
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West Virginia by the numbers
County Business Patterns 2023 counted 277 beauty salons and 17 barber shops with paid employees in West Virginia, so West Virginia had about 16.3 salons for every barbershop, 8th highest on that ratio among the 50 states and DC. 61 percent of West Virginia's employer salons had fewer than five people on payroll, as did 53 percent of its barber shops.
By county, Monongalia County (28), Kanawha County (26), Berkeley County (24), Wood County (23) and Ohio County (18) held the most employer salons in West Virginia, 43 percent of the state total between them. For barber shops the leader was Cabell County with 3. The county file publishes a barber shop row for 3 of West Virginia's 55 counties or county-equivalents.
Day spas and massage wellness spas are counted under other personal care services (NAICS 812199), a broader code: West Virginia had 79, or 4.5 per 100,000. Massage therapists' offices sit inside offices of all other miscellaneous health practitioners (621399), which also covers other practitioners; West Virginia had 101. There were 473 offices of dentists, 51st on dentists per resident, and 118 fitness and recreational sports centers, 51st on that measure.
The Census Bureau population estimate for West Virginia was 1,769,979 on July 1, 2024, down 1.3 percent from the April 2020 base of 1,793,736 and 39th among the 50 states and DC. Nearest in size is Idaho, with 2,001,619 people, 403 salons and 33 barber shops.
BookAndGo has city pages for Charleston. In County Business Patterns 2023, the Charleston, WV metro had 8 offices of all other miscellaneous health practitioners and 17 fitness and recreational sports centers. Metro figures cover every county in the Census metro definition, including any across a state line.
County Business Patterns counts only establishments with paid employees, so West Virginia's 1,065 is a floor: chair renters, solo therapists and trainers with no payroll sit outside it.
Ranked on beauty salons, West Virginia (15.6 per 100,000) sits between Oklahoma (16.6) and Louisiana (15.2). On the code holding massage therapists' offices, West Virginia (5.7 per 100,000) is lowest of 51, below Delaware (5.9).
West Virginia on two more rates: barber shops 1.0 per 100,000 (47th; neighbors Kentucky 1.0 and Mississippi 1.0); other personal care services establishments 4.5 per 100,000 (50th; neighbors Alabama 5.1 and Mississippi 3.6).
County leaders for fitness and recreational sports centers were Monongalia County 19, Kanawha County 17 and Cabell County 9; for offices of dentists, Kanawha County 69, Monongalia County 38 and Berkeley County 29; for other personal care services, Kanawha County 11 and Monongalia County 10.
Under five employees: 114 of 473 dentists' offices (24 percent), 56 of 118 fitness and recreational sports centers (47 percent) and 51 of 79 other personal care services establishments (65 percent).
City pages in West Virginia
- Booking software for massage therapists in Charleston
- Booking software for personal trainers in Charleston
Frequently asked
How many beauty salons are there in West Virginia?
County Business Patterns 2023 counted 277 beauty salons with paid employees in West Virginia, plus 17 barber shops. Salons and barbers with no payroll are not included, so the real number is higher.
Which West Virginia county has the most salons?
Monongalia County, with 28 employer beauty salons in 2023, or 10 percent of the West Virginia total.
How many fitness centers and dental offices are in West Virginia?
118 fitness and recreational sports centers and 473 offices of dentists had paid employees in West Virginia in 2023, by County Business Patterns.
How does West Virginia rank on dentists per resident?
26.7 offices of dentists per 100,000 residents in 2023, 51st of the 50 states and DC; Alabama is closest at 27.4.
Does it suit mobile providers?
Yes. Mobile massage therapists and in-home personal trainers can capture each client's service address, set a cancellation window, and block repeat no-shows automatically.