Moving from Fresha

The honest version first

Fresha brings something we don't: a consumer marketplace. Its site, as reviewed November 2, 2026, says it has "25+ million customers looking to book" and that it promotes listed businesses across search, mobile apps and local discovery. If that marketplace fills a real share of your chairs, that has value, and this page won't pretend otherwise.

What changes the sum is the fee attached to it. Fresha's pricing page, as reviewed November 2, 2026, lists a 20% one-time commission on brand-new clients who discover your business through the Fresha marketplace, and a minimum fee per client applies. BookAndGo has no marketplace and charges no commission on any client, new or returning. Your clients come from your own Google listing, website, Instagram and word of mouth, and they stay yours.

First, which one are you?

Barbershops and color salons look like one trade and schedule like two. This decides whether the rest of the page is worth your time, so it goes first.

Barbershop

Cuts, fades, beard trims, hot towel shaves. Every service runs start to finish with the barber at the chair the whole time, so there's no gap to fill and nothing clever to model. We fit this properly today.

Color salon

A color service is apply, then thirty-odd minutes of processing while the stylist is available, then finish. Salons book another client into that gap. We don't support processing time yet, so we would cost you a client per color. If color is a real part of your week, stay where you are.

We would rather say that here than take your subscription and have you find out on a busy Saturday. If you're a barber, or your services run start to finish, the rest of this page is the math.

Do the commission math on your own numbers

You don't need our prices to see what the commission costs you. You need two numbers from your own Fresha account: how many new marketplace clients you get in a typical month, and what their first appointment is usually worth.

• Multiply your typical first-appointment value by 20%. That's roughly what each new marketplace client costs you, before Fresha's minimum fee kicks in on cheaper services.
• Multiply that by your new marketplace clients per month. That's your monthly commission, on top of your subscription.
• Multiply by twelve. That's the yearly figure to weigh against a switch.

As a worked example with made-up numbers: a barbershop whose first cuts average $50 pays about $10 per new marketplace client at 20%. Fifteen new marketplace clients a month is around $150 a month, or about $1,800 a year, on top of the subscription. Your numbers will differ, so use your own.

Fresha's marketplace page, as reviewed November 2, 2026, says returning clients who rebook are not charged marketplace commission. So the commission is a cost of acquiring each new client once. The question is whether that marketplace is where your new clients actually come from.

When you should stay on Fresha

• You color hair. Processing time is how a salon gets more out of every chair, and we don't have it. This is the big one and it isn't close.
• A real share of your new bookings comes from people browsing the Fresha marketplace rather than from your own Google listing, website or Instagram. We have no marketplace and can't replace that.
• You're a solo operator with few or no marketplace clients and you're happy with what you pay. Moving may save you little.
• Retail stock management or staff commission tracking runs your business. Fresha's site lists inventory management among its features. We do neither.

Getting your data out

Your client list is your data. Do this before you close or downgrade anything.

1. Your client list

Fresha's help center, as reviewed November 2, 2026, says to go to Clients, select Clients list, then click Options in the top right and export in Excel or CSV format. Fresha controls this with a "Can download clients" permission, so if the option is missing, ask the account owner to switch it on for you.

2. Your service menu

Fresha's help center says to go to Catalog, select Service menu, then click Options and choose PDF, Excel or CSV. It saves you retyping every service, duration and price when we set up your booking page.

3. Your appointment history and upcoming bookings

Export your appointments with the widest date range Fresha will give you, so your upcoming bookings and your past visits both come across. If the dashboard won't give you everything, contact Fresha support and ask for a complete export of your data. Name your business and list the fields you need: date, time, client, service, team member and status.

4. Your reports, if you want them

Download any sales summaries or team performance reports you want to keep for your own records before you close the account.

Send us the files and we do the rest

We load your clients, upcoming appointments and visit history before you go live. You don't need to tidy the files up first. Migration is part of getting you set up, and it's the single biggest difference between a business that gets going and one that stalls.

• Your clients, with emails, phone numbers and notes
• Upcoming appointments, as confirmed bookings, so nobody is lost in the move
• Visit history, so you know who hasn't been in for a while
• Anyone who unsubscribed stays unsubscribed

Imported appointments don't send a confirmation email, because those clients booked weeks ago. Keep Fresha running until your calendar looks right here, then switch over on a day that suits you.